Absolut Vodka
The campaign was prepared for the production of this lenticular card is based on the product itself has a utility. In this case, the face shows a very successful flip effect and back offers 4 recipes for cocktails. This campaign was distributed among the visitors of the events that made the brand Absolut Vodka in Prague.
The lenticular effect is especially nice but has to be really successful and, in this case, the design was really what made the result of this campaign as was expected.
