The interior decoration expresses its scope in many different applications. We may be talking about a store décor, to the decor of a museum, a restaurant or a stand.

In every production sector it is essential the collaboration with the suppliers, specifically in the production of marketing and Advertising campaigns, where becomes a key point for them to succeed.

One of the lenticular applications most commonly used in the pharmaceutical is the Changing images.

The Changing images allows to display very interesting concepts and, especially, it has been applied to advertising campaigns and promotion material of brand changing, changes of corporative image and packaging, developments in the product, dosage changes or changes in nomenclature of the pharmaceutical products themselves.

The pharmaceutical establishment concept is changing and adapting to new times.

Currently one of the actions that are encouraging in apothekes is precisely the application of new spaces and recommendations to take advantage of Point-of-sale spaces (PLV), which is the office of pharmacy itself.

The creation of the dipthych with lenticular cover for the Valdispert promotional campaign was an idea conceived since the begining with the goal of realizing an especially attractive lenticular image.